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Home News Ferrari's Electric Car Sells for $40 Million at Auction

Ferrari's First Electric Car Sells for Record $40 Million

Aug 17, 2026
52 min
6
Aug 17, 2026 07:31
Ferrari’s first electric car sells for record $40 million at auction

## Record-Breaking Auction Sale

Ferrari's inaugural electric vehicle, the Luce "Chassis 0," has set a new record by selling for $40 million at a charity auction. This sale, held during the Monterey Car Week in California, marks the highest price ever achieved for a new car at auction. The proceeds will benefit The Ferrari Foundation, supporting educational initiatives.

## Unique Design and Features

The Luce, unveiled in May, represents Ferrari's entry into the electric vehicle market. Designed in collaboration with LoveFrom, the studio of former Apple design chief Jony Ive, the car boasts over 1,000 horsepower and features four doors. The auctioned model, "Chassis 0," is part of Ferrari's Tailor Made program, featuring a unique Madreperla Semi-Gloss finish that changes color based on light intensity.

## Tailor Made Customization

Inside, the Luce is adorned with Perla Le Mans metallic leather and Grigio Corvara accents. The car also includes custom wheels, brake calipers, and Ferrari logos on an optical white background. The design theme focuses on light, utilizing reflective materials throughout the vehicle.

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